Product demos work best when the hero object is stable, clear, and well-lit. These templates are designed for ecommerce teams that need consistent, ad-ready clips without re-shoots. Use them as-is, or swap in your product details.
Template Pack (Copy-Paste)
A clean product photo of [product], slow push-in, soft studio key light, premium commercial style, stable edges, no flicker.[Product] on a clean table, gentle pan right, warm indoor lighting, crisp packaging, stable motion, no warping.Macro close-up of [product] texture, slow push-in, soft highlights, realistic detail, stable edges.Minimal abstract background with light sweep revealing [product], smooth motion, premium ad look, stable shapes.Vertical 9:16 product reveal of [product], slow push-in, clean background, centered framing, stable motion.[Product] with subtle ingredient cues around it, soft studio lighting, gentle push-in, stable edges.Before/after transformation of [problem] to [solution], static camera, clear lighting, readable composition.Premium product floating above a dark surface, soft rim light, slow push-in, crisp details, stable motion.Variations by Angle
- Benefit angle: Pair the product with a visual cue (glow, shine, cooling mist) but keep motion minimal.
- Problem-solution: Use a two-state visual with a static camera for clarity.
- Unboxing feel: Slow pan across packaging with warm lighting and stable edges.
Recommended Settings
- Duration: 4-6 seconds
- Motion: low to medium
- Camera: slow push-in or gentle pan
- Aspect ratio: 9:16 for social, 16:9 for web
- Background: clean, minimal, or studio-style
Example Outputs
- Hero product reveal with soft studio lighting.
- Macro texture close-up for premium detail.
- Vertical ad-ready clip with space for captions.
FAQ
Can I use these for ads?
Yes. These templates are built for short, readable ad clips with stable motion.
How do I keep packaging text readable?
Use slow push-in, avoid fast pans, and specify "crisp label, stable edges."
Should I use text-to-video or image-to-video?
Use image-to-video for stable product identity. Use text-to-video for lifestyle or abstract scenes.
Related Resources
- Ecommerce workflow: ecommerce
- Feature page: image-to-video
- Ads use-case: AI video ads